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UrbanMusic.fm ->The Future of Media What is UrbanMusic.fm? It’s a site that extends our brand to create a compelling local and international lifestyle portal and destination on the web. Our Listeners 50% male-50% female; primarily 18-34 UrbanMusic.fm isn’t just about the radio station – it’s about the Lifestyle HIP HOP, Music, Clubs, Sports, Video, New Releases, Weather, News, Movies, Downloads, Restaurants, & Events The Advertising Campaign Never Stops! •on-air advertising campaign with 84 promos weekly •Reinforced at UrbanMusic.fm events and in all print/outdoor advertising UrbanMusic.fm and you- Perfect Together! Reinforcement of the P-1 listener with audio, visual, and mobile Both are open 24/7 UrbanMusic.fm extends the reach of the radio station UrbanMusic.fm finishes what other stations start – it’s visual, tangible, targetable, interactive and transactional Now Advertisers have the ability to interact and transact at the consumer’s peak time of interest! TAP THE COMPREHENSIVE SOLUTIONS THAT UrbanMusic.fm BRING TO YOU: • ON-LINE VISIBILITY •MOBILE INTERACTION • ON-AIR REACH • EVENT EXPOSURE •TEXT CAMPAIGNS Advertise online with UrbanMusic.fm! UrbanMusic.fm is increasing its marketing potential for your advertising needs by offering an integrated marketing solution. This integrated solution will help your company succeed in reaching your target audience! The relationship between radio and the internet presents an unprecedented opportunity-a visual component to your audio campaign. By combining radio and internet advertising you are able to extend your campaign reach, substantially increase your message frequency, maintain awareness between campaigns, maximize your advertising investment and reach the consumers on the go and on the information Super Highway! In addition our smartphone application enables listeners to connect right from anywhere. Consumers spend 85% of their time with ear-oriented media, such as Radio, but spend only 15% of their time with such eye-oriented media as newspapers and magazines. Technology is ever changing and we pride ourselves on staying abreast of new developments. Studies show that 95% of text messages are opened and read, further adding to your ability to connect to your audience. Advertisers spend 55% of their dollars on eye-oriented media and only 45% on ear-oriented media, but with our text campaigns your advertising dollars go even farther. (Source: RAB, 2000) What does This Mean? Since marketing is a matter of successfully creating a positive association for your product(s) or service(s) in the mind of the consumer, it is crucial to any marketing campaign that it includes audio, visual, and mobile components. UrbanMusic.fm’s integrated media marketing can help your company achieve all of the above. UrbanMusic.fm offers your company several different options- interactive, radio and integrated solutions. We create packages that allow the advertiser to reach their target effectively through Sponsorships, Feature Placements and Listings, Interactive Contest and Advertorials. In addition, we offer a variety of packaged and customizable elements to meet your advertising needs. Additionally, we are developing a database solution, which allows the advertiser to establish personalized communication with potential consumers (and that does not include pass along and printing of the message). The Revolution Will Not Be Televised, But It Will Be Live For More Information Contact Christina Funderburk at 1 (678) 208-8537 or email: breakrecords@urbanmusic.fm
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